Digital Product Designer turning complexity into meaningful products.
+10 years in e-commerce, travel and green energy companies.
Selected cases
About me
For +10 years, I've designed products focused on clarity, scale and real-world constraints. I'm a pragmatic designer who works close with product and development, advocating for frequent experiments and qualitative insight to solve complex challenges. Today, I'm exploring how AI can close the gap between design and code and ultimately build more human products.
Resume
Senior Product DesignerExoticca
Dec 2024 — PresentSenior Product DesignerHolaluz
Nov 2021 — Nov 2024UX LeadDABA Nespresso Spain
Jan 2019 — Nov 2021E-Commerce SpecialistDABA Nespresso Spain
Sep 2016 — Dec 2018Jul 2015 — Sep 2016
UI/UX DesignerMediatics
Oct 2014 — Jul 2015Project ManagerPermission Lead (currently Notify Group)
Jun 2011 — Oct 2014Lectures & Talks
Over the past few years, I've focused on delivering hands-on sessions, sharing Human-Centered Design methods with designers and non-designers, as well as design systems fundamentals.